Background

Steffi Jones (of The Dog House fame) enquired as to whether I would be able to produce a logo for a new business she was starting up, alongside running The Dog House. The brief was different from anything I had previously undertaken, as Steffi wanted something elegant, stylish and feminine to represent the high quality service she offers her clients.

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After talking through some ideas and concepts, I got to work at elevating her current brand in keeping with her excellent reputation.